Psychology of Serious Gaming and Gamification
People are using games or game-elements increasingly in education, HRM and product-development for new purposes. Serious games, applied games, gameful design or gamification are all trying to use our tendency to play.
During this workshop you will gain insight into what serious gaming and gamification is and when it does or doesn’t work. The workshop will give you a sturdy basis in the scientific knowledge of the psychological processes that are going on when we are at play.
We will discuss man at play, the psychology behind game-thinking and common pitfalls in application.
We will simultaneously run through psychological theory, research results and possibilities for application guided by your own case study. You can work on one case study with the entire team of have every participant bring their own case study. Together we will discuss different examples and investigate the application for your case and the possibilities for others. During the day you will be brainstorming in both open and structured ways. You will be thinking along, asking questions and be questioned.
“The question often arises how do I make it fun/ how do I use game-elements in coaching and training, and I apply parts of the theory from the workshop to this. For me, it is mostly a frame and an anchor.”
Paul de Vries, StudiumGenerale – Hogeschool Utrecht.
The power of play in your hands
You will discover relevant background information from the social sciences, receive knowledge from applied psychology and enrich yourself with insights from gaming-research.
We will be dealing with
- play, game and game elements
- teaching power of play
- extrinsic vs. intrinsic motivation
- Self Determination Theory
- psychological well-being
- player types
- Fogg Behaviour Model
- different kinds of feedback
- Points, Badges & Leaderboards.
You will go home with new insights and the right questions to continue.
“The workshop gave me insight into the market and background of gamification. The model of how to approach this was very insightful and manageable.”
Henriëtte van Strijland, marketeer.
Participants and costs
This workshop is made for a full day between 10:00 and 16:30 hours and requires at least 4 participants – but no more than 12. Costs are € 2.400 per group (excluding taxes, location and catering – including materials, day summary & follow-up).
Want to know more
For all your questions and bookings, please e-mail Priscilla Haring